On February 6th and 7th, USConnect held its Winter Affiliate Meeting in Tampa, Florida. Representatives from 23 of the current affiliate companies took part in the
meeting. Twelve of USConnect’s strategic supplier companies also attended, for a
total of over 70 attendees.
Meeting sessions focused on vending machine connectivity, social media interaction, branding initiatives, micro markets, cashless vending, consumer promotions, and national account sales. Supplier sessions showcased the industry-leading
technologies used by the affiliate companies, including cashless vending and the
USConnect Rewards Card. Additional sessions included presentations by the
strategic suppliers on strategic planning and digital marketing. Attendees also had
the opportunity to learn about new products, including the new, custom-roasted
coffee, Route 66.
Carmen Gorniak, USConnect’s registered dietitian, discussed The Right Choice program and the need for a continued emphasis on healthy vending and premium, fresh food choices for micro markets and dining venues. Meeting attendees also heard an update on the rapidly expanding national account sales program, with the signing of three major national accounts representing over 100 facilities nationwide.
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