HR Focus: Engaging Millennials in the Workforce
For the past decade, attracting and retaining Millennial workers—those born between 1981 and 1997—has been the focus of HR departments across the country and even the world. According to The Center for Generational Kinetics, Millennials enter the workforce later, prefer to communicate and work electronically, demand purpose from their work, and expect a decent work-life balance.
Mary Faulkner, head of talent at Denver Water, notes that rather than measuring “employee satisfaction,” as they used to, HR departments are now more interested in measuring “employee engagement.” This emphasis on engagement reflects concern about Millennials’ loyalty and their willingness to jump ship to find a better or more fulfilling job. A recent Deloitte survey found that a majority of Millennials expect to leave their companies before 2020, and a 2014 Gallup poll found that Millennials are the least engaged group of employees in the workplace.
But how to create engagement? The Deloitte survey found that work/life balance is the most important aspect that would make Millennials stay at a job, but for HR professionals, it can be challenging to provide this balance in a cost-effective way. USConnect’s Bistro To Go!™ fresh food kiosks, with their easy connectivity to the USConnectMe app, provide the kind of lifestyle complement that Millennials crave. Fresh, healthy food choices are a must for most Millennials, and USConnect’s The Right Choice… For a Healthier You™ program makes sure these options are front and center. To satisfy Millennials’ craving for connectivity and visual learning, USConnect’s staff nutritionist provides interactive videos on issues relating to health and wellness.